01 / Venues
Give overlooked space a useful role
A display format designed to fit the character and practical needs of your venue — no cabling, no bright video screen.
E-paper · shared spaces
Useful messages. Placed thoughtfully.
InkAds is an e-paper advertising network concept for pubs, shopping centres, bathrooms, waiting areas, cafés, gyms and other high-traffic indoor spaces — calm, static displays instead of another bright screen, designed for low power use.
Preview on display
College Lawn · Trivia night
Tuesday trivia. Same booth. New questions.
Northbank Coffee Roasters · Campaign 04
Two streets away. Still warm.
Single-origin filter, roasted this week. Show this screen for 20% off your first cup.
Drop PNG or JPEG · 800 × 480 Waveshare B/W![]()
Pan
Drag to move · scroll or pinch to zoom
Try your own creativeColour and greyscale become 1-bit on the panel. This is a browser simulation using the same renderer as the device pipeline — not a live display.
The idea
A calmer format for useful messages in physical places.
InkAds connects venue space with advertiser messages through e-paper displays designed for low power use — a considered alternative to adding another bright, animated screen. The concept targets units that need no mains power at each screen, with content changing remotely on a schedule.
Two paths · one network
Designed around the space and the message.
02 / Advertisers
Place messages in relevant contexts
A tactile canvas for context-aware creative, with scheduled changes and QR calls to action — no printing, no replacing posters.
A simple system
From message to place.
Match
A venue and message are considered together, with context guiding placement.
Prepare
Creative is composed for a static e-paper canvas rather than a conventional digital screen.
Display
The device presents the selected message within the venue's shared space.
Use cases · built to adapt
Start specific. Think beyond one setting.
Bathrooms are the initial proof-of-concept context, not the limit of the idea. The same format could work anywhere a calm, considered display belongs.
01
Initial focus
Bathrooms
Testing how a compact display fits a private, high-dwell shared space.
02
Pubs & hospitality
Placements where people gather, pause, and make local decisions.
03
Shopping centres
A format to explore across varied retail environments and amenities.
04
High-traffic spaces
Other settings where a static message can complement the environment.